Bruce Wisener

Bruce Wisener

General Manager

As the General Manager of the company, Bruce sees his role as providing feedback and guidance to his corps of experienced and capable managers. His management philosophy is simple; to achieve great results, his first priority is to be sure that he has excellent people in every management position, his second priority is to be sure that everyone in the company understands what is important and where the company is going, and his third priority is to be available to the management team while staying out of their way.
Most people describe Bruce as intelligent and understanding, and a pretty nice guy to boot. He has been involved with every kind of retail imaginable, from fund-raising sales for non-profit charities to working for and with some of the largest companies on earth. The result of his experience is that he understands that the retail customer is the only piece of the puzzle that matters, and that merchandising and merchandising service must always keep the consumer in mind if there is to be any hope for positive impacts on sales.

Bruce is the happily married father of two young children. He and his wife Gloria enjoy any kind of travel or outdoor activity together, but he has a special place in his heart for fishing, which by his own admission he could do every day. Gloria is originally from Cali, Colombia –a fact that has resulted in an added benefit for Bruce as he has come to speak passable Spanish as Gloria and he have taught their children to be bilingual. He and his family live in Palm Bay, Florida.